The Wedding Tree is one of the top Jovani retailer stores in La Crosse, WI. This official Jovani retailer sells our original designer collections featuring chiffon, satin, jersey, and organza fabrics. Get designer gowns and glamorous party dresses, with many necklines, sleeve lengths, and styles available. All sizes and shapes are catered for, including many color selections such as trendy silver, gold, and blush. No matter what age or event you're shopping for, this store is the perfect place to find your next formal or event gown. The store's staff can help with measurement and size choices, with an option to see dress prices or make an order from our warehouse. A full variety of dress styles are currently in stock and ready to buy.